A television viewer is someone who consumes the media text with out posing questions about it. It is taken in passively. However internet users maybe more active and will produce media forms of their own. Known as user generated content. This means they play the role of the media consumer and producer. Therefore they may gain a better understanding of the media.
Also an internet user will become more experienced and familiar with the media meaning they will be aware with the connotations of a media product. A television viewer will be able to describe what is going on while an internet user maybe able to explain why certain codes and conventions are used.
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